JK Tyre ties-up with Hyundai Motor India to drive growth in the OEM segment
• Becomes Tyre Partner for top-end variants of Hyundai Creta
Shabdawani Samachar, Sunday 10 January 2021, New Delhi. Indian tyre industry major and the pioneer of radial tyre technology in the country, JK Tyre & Industries Ltd., has become an exclusive tyre partner with Hyundai Motor India – one of the largest car manufacturer in the country - for its highest selling SUV, Creta. Over the years, JK Tyre has introduced hi-technological products that are best suited for Indian roads. Through this association, JK Tyre is offering best-in-class technology, unmatchable performance, comfort and handling to the top-end variants of the Hyundai Creta with its UX Royale 215/60 R17 radial tyre.
With its 5-Rib asymmetric design, variable draft groove technology, stable shoulder tread blocks, waffle groove and aero wing design, JK Tyre’s UX Royal 215/60 R17 tyre is the perfect fit for Hyundai Creta. The tyre is capable of giving superior ride comfort with crisp handling and low noise even at all speeds. Commenting on the partnership, Mr. VK Misra, Technical Director, JK Tyre and Industries said, “We are proud to further strengthen our partnership with Hyundai India for one of India’s best-selling SUV’s Creta. Through this collaboration, we aim to provide supreme quality tyres with cutting-edge features to complement the ride quality for the customer. JK Tyre’s best-in-class technologies in radial tyres and tyre testing mechanism will ensure safety of customers driving Creta in multiple terrains. We are confident that this association will further strengthen our market presence and we look forward to a continued and reinforced partnership with Hyundai Motors.
Commenting on the partnership, Hyundai Motor India, said, “All New CRETA has been a benchmark SUV ever since it was launched in March 2020. Offering customers exceptional performance, unparalleled comfort & convenience as well as opulent aesthetics, All New CRETA continues to be the customers’ brand of choice. Our partnership with JK Tyre to offer All New CRETA with UX Royale 215/60 R17, continues to carry forward this SUV’s premium offering with superior handling & driving dynamics. JK Tyre & Industries has joined hands as a tyre partner for Hyundai India’s exclusive membership club ‘Hyundai Mobility Membership’. Through this association, members of Hyundai Club across the country can avail exciting offers on JK Tyre’s products including their Smart Tyres range.